Friday, October 26, 2007

Coding Horror: How To Achieve Ultimate Blog Success In One Easy Step

The Coding Horror is one of my favorite geek blogs. I marvel at how well and how often the author writes about technical minutia in a consistently compelling way. Now he's written a post on how he went from being a nobody to a somebody who claims 100,000 readers a day:

... success takes time-- a lot of time. I'd say a year at minimum. That's the element that weeds out so many impatient people. I wrote this blog for a year in utter obscurity, but I kept at it because I enjoyed it. I made a commitment to myself, under the banner of personal development, and I planned to meet that goal. My schedule was six posts per week, and I kept jabbing, kept shipping, kept firing. Not every post was that great, but I invested a reasonable effort in each one. Every time I wrote, I got a little better at writing. Every time I wrote, I learned a little more about the topic, how to research topics effectively, where the best sources of information were. Every time I wrote, I was slightly more plugged in to the rich software development community all around me. Every time I wrote, I'd get a morsel of feedback or comments that I kept rolling up into future posts. Every time I wrote, I tried to write something just the tiniest bit better than I did last time.

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